Startups should become an expert in applying AI to one industry vertical
It's tough to find an ICP if you are selling horizontal, especially if you don't target a direct problem / stakeholder. Without an ICP or Champion in the organization, it will be very difficult to get any deals closed.
Yup, you’re absolutely right.
It's tough to find an ICP if you are selling horizontal, especially if you don't target a direct problem / stakeholder. Without an ICP or Champion in the organization, it will be very difficult to get any deals closed.
Yup, you’re absolutely right.