When machines buy from machines
How AI commerce turns the art of persuasion into the science of trust
Don Draper almost bought a Cadillac from a man who made him feel seen. Today, you buy from a recommendation engine that makes you feel predicted. People buy from people is a common, and true, saying in sales. It will be interesting to see how sales changes when AI agents buy from AI agents. It cuts right to the heart of what trust and rapport mean when …